Spotify’s 2024 Wrapped has come under fire from music lovers who can’t help but compare it to last year’s experience.
Spotify advertised this year’s Wrapped as offering ‘an even richer experience’ giving users ‘new ways to connect with listeners on a more personal level – right where they’re already streaming [their] music’.
It’s website adds: “With hundreds of millions of fans sharing their Wrapped stories every year, your music becomes part of a global phenomenon. It’s your opportunity to stand out, connect more deeply with your biggest fans, and drive profile visits and streams.”
However, not everyone’s felt quite the same way after seeing their 2024 Wrapped.
Spotify Wrapped 2023 (Spotify/ Twitter/ @cherryatt_)
The comparison
A Twitter user took to the platform to share a screenshot of just the top part of the Spotify Wrapped screens, comparing how the one from 2023 looked opposed to the one this year.
And the difference is clear – Spotify Wrapped 2023 came with 20 different pages breaking down your music tastes, including insights into not just your favorite artists and genres, but moods.
This year’s Spotify Wrapped only gave users 10 pages of insights into their listening habits.
And it’s not left users amused.
Spotify Wrapped 2024 – spot the difference (Spotify/ Twitter/ @cherryatt_)
Reactions
One Twitter user said: “I had too high expectations for this year’s wrapping.”
“They made it seem like this year would be worth the wait. They should’ve stopped tracking on Christmas if this was the case,” another added.
A third commented: “A downgrade, we lost.”
“2023 is clearly the winner here,” a fourth said.
A fifth said: “Year after year everything in this world tends to be worse than the year before..”
“Spotify wrapped flopped this year so bad like where are the music cities, the playlists, the top genres or the listening auras… all that wait for WHAT #SpotifyWrapped2024,” a sixth commented.
And that’s not the only issue users had with this year’s Spotify Wrapped either with many commenting on the visuals alongside the lack of categories.
A user said: “Spotify making us wait all that time and wrapped has the most boring visuals and slideshow in years.”
